Yasin Ghasemi, Abbas Khandan, Narges Akbarpour-Roshan,
Volume 13, Issue 47 (5-2022)
Abstract
The pension coverage of the Iranian Social Security Organization for self-employed workers is offered at three contribution rates of 12, 14 and 18 percent, but looking at the statistics shows that the demand for these types of insurances is low. This research investigates the characteristics of these insured groups by using data mining and applying two machine learning algorithms, decision tree and random forest, and predicts their behavior by providing a classification model. This will help the Social Security Organization to improve customer relationship management. For this purpose, the information of 1286174 insured persons of self-employed in 2020 was used, which includes the characteristics of age, gender, average monthly income, the years of service, and the type of self-employed pension scheme. The obtained results show that women mainly apply for the scheme with 12 percent contribution, while men tend to be covered by schemes with contribution rates of 14 and 18 percent due to the burden of supporting the family. Also, for men, the demand for schemes of 14 and 18 percent increases with the increase of age, income and years of service, but there are no such trends for women. According to the obtained results, years of service and then gender are decisive in choosing the type of pension scheme in such a way that according to the prediction of the model, people with less than 4.5 years of service are known as definite applicants for 12 percent self-employed pension scheme.
, Abbas Khandan,
Volume 14, Issue 51 (5-2023)
Abstract
Purpose: The aim of this study is to identify and classify insurance customers in order to identify the target population for increasing the profitability of insurance companies, achieving a balance in premium payments, and examining the health questionnaire as an indicator of policyholders' preferences. Moreover, designing a marketing strategy to optimize advertising efficiency.
Method: In this paper, five machine learning algorithms, namely Decision Tree, Random Forest, Support Vector Machine, Naive Bayes, and Logistic Regression, are used to classify customers into two categories: profit-generating and loss-generating. Data from a private insurance company is utilized, consisting of 2,897 observations collected from December 1400 to December 1401.
Findings: By utilizing machine learning methods and focusing on the target population, the chances of success can be increased. The presence of a small number of individuals who significantly reduce the profitability of insurance companies is evident. The pre-existing medical conditions of individuals have a considerable impact on their insurance usage and the damage caused to insurance companies.
Conclusion: Machine-learning methods can provide a comprehensive understanding of insurance customers and their needs. By identifying the target population, insurance companies can increase their profitability and satisfy their customers by addressing their specific demands
