Miss Elham Zare, Mr Akbar Abdollahzadeh Taraf,
Volume 24, Issue 73 (6-2024)
Abstract
Today, attention to the tourism of historical contexts has been recognized as very important in order to promote socio-economic progress and to recognize the historical values and cultural identity of each region. Therefore, this study was written with the aim of identifying the causal pattern of tourism promotion criteria in the historical context of Tabriz. The research is applied in terms of purpose and descriptive-analytical in terms of method. The statistical population of the study consisted of experts in the field of research, 15 of whom were selected through targeted sampling. The collection of required information in this research has been done using library and field methods and Fuzzy DEMATEL method has been used to analyze the research data. The results of this study showed that among the identified criteria, the primary element criterion was identified as the most effective criterion and also as the most important criterion for promoting tourism in the historical context of Tabriz. Other results of this study include the causal model of each of the sub-criteria, among the sub-criteria of primary elements, historical criterion, among the sub-criteria related to secondary elements, accommodation facilities, and among the sub-criteria of favorable tourism space. They were identified as the most influential sub-criteria.
Keywords: Tourism, Historical context, Fuzzy DEMATEL method, Tabriz.
